Author: Parmenas

Not everyone is good at web content creation and some people would rather toss a match on the whole thing and walk away. Parmenas LOVES working with words to create the most impact on the ideal customers. You know, the people who will turn into loyal customers for as long as your business is up and running. Here's how he can solve your predicament: He will create and publish content on your site that your readers will want to read...but not the same rehashed stuff that all of your competitors have already bludgeoned to death. Improve the effectiveness of your website so that it becomes your best salesperson on the floor for you 24 hours a day WITHOUT calling in sick or needing employee benefits/wages/training.

Azziad shares a message of confidence at a BIC hosted campus panel aimed at empowering students (Nairobi, 26th May 2022):  BIC Miss Soleil brand ambassador Azziad Nasenya spoke to an auditorium full of campus students about building and mastering her self-confidence as an internet sensation and how she has grown to express herself and build herself as a brand at only 21 years of age. BIC East Africa named Kenyan influencer Azziad Nasenya as brand ambassador for BIC’s women’s shaver, BIC Miss Soleil. The announcement was made at a press conference held recently at the BIC headquarters in Kasarani. The press conference…

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Top Tips Around the Importance of Fire Preparedness and Safety Flames can be beautiful and associated with special moments. However, fire safety is crucial to ensure that these moments continue to bring joy to our everyday lives. The safety of our community is a societal effort. Learn how to responsibly manage flames and fire and continue to  engage in creating and maintaining special occasions. Salome Ngugi, Product Manager for Lighters at BIC East Africa offers tips to ensure safety around fires and preparedness for emergencies that may occur. Make sure your systems are in place, and operational: set up…

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With the economy becoming tougher and tougher, every parent in Kenya with a school-going child is looking for ways to make back-to-school more affordable. As families shift gears in preparation for the Back-to-School (BTS) madness, Erick Macharia, father and Brand Manager for Stationery at BIC East Africa, shares his top five budget-friendly tips to help navigate the back-to-school panic easily and make it a little bit easier on the mind and the pocket. 1. Plan for School Fee Payments One of the biggest challenges for most families in Kenya, and one that cannot be avoided. Most schools require families to…

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Annual Event Attracting 100,000 Participants Will Focus On Inspiring Creativity In Education Registration Now Open For Individuals And Teams From Across The Globe; Monthlong Competition Begins On World Creativity Day, April 21, 2022 Nairobi, Kenya (April 12, 2022) – The BIC Corporate Foundation announces its title sponsorship of the sixth edition of Ideas World Cup, the largest brainstorming event in the world where individuals and teams from cities around the globe compete to solve a social issue using the power of creative thinking. This year’s theme, How Can We Inspire Creativity In Education, was selected by the BIC Corporate Foundation…

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Long gone are the days when people considered owning a car to be a liability. In fact, for many low-income families, cars may be the key to greater opportunities. There are so many benefits of owning a car. – from the convenience of weekend trips to the daily commute to work or school especially during rainy seasons and even the ability to run small businesses. There’s also the social status that comes with cars. The need to own a car in Kenya arises not only from the inherent preeminence of driving but rather, public transport systems in our country are…

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BIC East Africa Partners with Enactus to Announce Winning Projects thatSupport Societal Challenges in the Country [Nairobi, Kenya – March 24, 2022]: Winners of the Third Edition of the BIC Education Challenge Announced in Kenya: BIC announces today the winners of the third edition of the BIC Education Challenge in Kenya, planned in partnership with Enactus, the world’s largest experiential learning platform. The BIC Education Challenge promotes social entrepreneurship and innovation in education, with entrants presenting solutions to education-related issues that were evaluated on their overall concept, supporting market research, insight into consumer needs, and possibility of execution. In first…

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As part of celebrations being held around the world, marking International Writer’s Day, BIC® East Africa chose to recognize and appreciate 40 influential writers in Kenya whose written words have a positive influence on the lives of so many.  The writers were awarded special limited edition gold and silver pens and a highly esteemed BIC certificate to encourage them to keep up the writing spirit. We all remember writing as a core element at the beginning of our educational journey and many progressed into using our writing to change individual lives and communities. Over the course of over 70 years,…

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Imagine going after a mysterious powerful enemy who’s pulling strings from the shadows and silencing those who dare challenge them. This is the predicament of detectives Makena (Sarah Hassan) and Silas (Alfred Munyua) in Crime and Justice S2, now streaming on Showmax.  The first episode, titled “The Death Squad”, kicks off with Barasa’s (John Sibi-Okumu) daughter’s grand wedding that goes awry, courtesy of Milo (Ahmed Musa). The vigilante serial killer is back to finish what he started in the season one finale – ridding the city of its most corrupt citizens. As Makena and Silas race to solve the case and stop…

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[Nairobi, Kenya – 22nd February 2022 -] Stemming from its commitment to improving learning conditions for 250 million children by the year 2025, BIC has partnered with Save the Children, the world’s first and leading independent children’s organization, to distribute school supplies to more than 400,000 learners in need in Kenya. A handover event held at Save the Children headquarters in Nairobi took place in attendance of senior Save the Children and BIC representatives. During the event, BIC East Africa handed over school supplies that aim to help students in need across the country to fulfill their educational requirements. The…

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Looking for talented employees can be a daunting task. It’s hard to know where to start, and even harder to know if you’re doing it right. That’s where BrighterMonday comes in. BrighterMonday makes employee sourcing simple so that you can focus on what you do best – running your business! With this online platform, you can find the perfect candidates for your open positions quickly and easily. Plus, the team of experts is always available to help you with any questions or concerns you may have. So why wait? Start searching for your next superstar today! Benefits of Enrolling as…

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Nairobi, Kenya – 9 November 2021 – Trade enabler, DP World, today announces the launch of its global wholesale e-commerce platform DUBUY.com in Kenya. This latest expansion of DUBUY.com follows its successful launch in Rwanda earlier this year, where the platform has become a major gateway for trade in the East Africa region. DUBUY.com is an innovative online marketplace that will help unlock access to global markets for Kenyan businesses, with fulfillment through DP World’s worldwide ports and logistics network. With eight existing terminals on the African continent and three more in development, DP World is creating a strategic trading gateway into East Africa. Whether looking…

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Nairobi, Kenya. 26 October 2021 – Autochek, the automotive technology company facilitating auto financing across Africa, has today secured $13.1mn in seed funding. Co-led by follow-on investors, TLcom Capital and 4DX Ventures, the round also included participation from existing investors, Golden Palm Investments, Enza Capital, Lateral Capital as well as new participants, ASK Capital and Mobility 54 Investment SAS (the venture capital arm of Toyota Tsusho Corporation / CFAO Group). With the new funding secured just under a year after Autochek’s $3.4mn pre-seed raise, the round was preempted by Autochek’s lead investors – TLcom Capital and 4DX Ventures. As part…

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