Jubilee Health Insurance has been crowned the ‘Best PR Campaign Award 2023’ at the prestigious Marketing Society of Kenya (MSK) Awards.
Additionally, the company’s Head of Marketing Monica Chege was feted Marketer of the Year during the same award ceremony.
The “Best PR Campaign Award 2023” recognizes the exceptional impact and effectiveness of Jubilee Health Insurance’s AFYA MASHINANI initiative in revolutionizing healthcare accessibility for underserved communities across Kenya.
Through the AFYA MASHINANI initiative, Jubilee Health Insurance conducted a comprehensive campaign to address pressing healthcare needs while empowering communities through education, outreach and quality medical services at no cost with over 10,000 people being impacted through this innovative campaign.
Expressing her delight, Njeri Jomo, CEO of Jubilee Health Insurance, noted that the award ceremony was a double win for the company.
“We are very excited to emerge winners during the MSK Awards. These two awards demonstrate our company’s unwavering commitment and passion to make healthcare services accessible to all. We will continue to innovate solutions that transform lives while empowering individuals to receive quality medical care,” said Njeri.
During the awards ceremony, Monica Chege, Head of Marketing at Jubilee Health Insurance, shared, “The MSK Award Ceremony was truly a remarkable moment. I am humbled to have been named as the Marketer of the Year. Moreso, I am so delighted that our company bagged the MSK Award for Best PR Campaign. These wins underscores our tireless dedication to craft impactful and innovative strategies that resonate with the community and leave a lasting impact, “said Monica.
The AFYA MASHINANI initiative has set a benchmark in the healthcare sector by addressing the critical need for accessible, affordable healthcare services.